ST Rosyam Mart just kicked off its “Misi Mencari Raja Konten”, a content creation challenge in conjunction with the grand opening of its newest outlet at Jakel Square KL this 17 December 2025. And trust… this is not your normal contest. They are putting RM20,000 cash on the line for Malaysians who can create the most viral, entertaining, or creative one-minute video.
The contest is officially open to all Malaysians and residents, whether you’re a content creator, student, everyday shopper, or just someone who wants extra duit poket before year-end.
Malaysia’s RM20,000 Content Creator Challenge Is Now Live
To join the contest, participants only need to produce a minimum one-minute video and upload it on TikTok, Instagram, or Facebook. The winning categories are stacked — and very friendly to the Malaysian creator community:
🏆 Contest Prizes
- Grand Prize (Raja Konten): RM10,000
- 5 Consolation Prizes (RM2,000 each):
- Most Likes
- Most Engagement
- Funniest
- Most Creative Editing
- Best Educational Content
And yes, winners also get a chance to create content with Datuk Rosyam Nor himself. That alone is influencer bragging rights.


Mandatory Elements for the Video
ST Rosyam Mart wants the videos to capture the full vibe of the grand launch. So your content must include:
- Grand Launch atmosphere
- The Jakel Square outlet location
- Opening promotions and activities
- Supermarket environment (fresh produce, daily essentials)
- ST housebrand products
- ST Member benefits
- Malaysia Product Corner & Celebrity Corner
- Wholesale services
- 21 complimentary services
Submit your video link before 20 December 2025 through the official form:
🔗 https://bit.ly/RajaKontenSTRM
And don’t forget the hashtags:
#STRosyamMartJakelSquareKL #SelamatkanDompetWargaKL #DompetAbangSelamat #PasarRakyatMalaysia
What’s Happening at ST Rosyam Mart Jakel Square
The outlet officially opens on 17 December 2025, marking ST Rosyam Mart’s ninth store. Open 24 hours daily, the new branch carries over 40,000 products, including:
- Fresh groceries
- Household essentials
- Homegrown Malaysian products
- Celebrity-branded items
- ST housebrand items
- 21 complimentary services
- Wholesale bulk-buying options
ST Rosyam Mart continues its mission to “Selamatkan Dompet Warga KL” by offering quality essentials at affordable prices a win for anyone trying to stretch their budget.



