A Collab That Pushes You To Unlock Your 100
100PLUS just dropped one of the most hype fitness collabs Malaysia has seen this year, teaming up with Netflix Physical Asia to inspire Malaysians to train smarter, recover better and stay on top of their game. The partnership highlights 100PLUS PRO Malaysia, the brand’s performance driven hydration drink built for active lifestyles, gym junkies or anyone who simply wants to move more and feel good.
The campaign is now rolling out across Malaysia, Singapore and Thailand with on ground challenges, gym activations, prizes and a regional storyline that celebrates strength and resilience the Asian way.
A Collab Built On Strength, Heart And The Asian Spirit
According to F&N, the collab is more than a marketing move. It’s about championing values Malaysians connect with: grit, discipline, teamwork and staying powered up even when life gets tough.
Netflix Physical Asia showcases eight Asian countries battling it out through massive, cinematic strength challenges. 100PLUS PRO Malaysia brings the hydration and muscle support to fuel the same “never back down” energy.
Both brands share the same message Malaysians love. Train hard, recover smarter, and push beyond your personal best.
What Makes 100PLUS PRO Malaysia Different
This new variant is designed for active Malaysians who want hydration that does more. It’s non carbonated and formulated to support performance and recovery:
● 10g Protein with 2g BCAA to support muscle repair
● Essential electrolytes for sweat loss replenishment
● Vitamin B3, B6 and B12 to reduce fatigue and boost energy
Perfect for athletes, gym goers, runners or even anyone powering through long days.
Malaysia Is Getting Special Activations Right Now
As part of the ongoing campaign, 100PLUS PRO Malaysia is rolling out nationwide activities for fans to join in immediately.
Unlock Your 100 Microsite Challenge
Join the squat leaderboard challenge and win exclusive prizes at https://unlock100challenge.100plus.com.my/
In Store Promotions
Buy any 2 bottles of 100PLUS (500ml) including 1 bottle of 100PLUS PRO and stand a chance to win:
● 3 month dual gym membership to Celebrity Fitness & Fitness First
● Exclusive 100PLUS PRO merchandise
Available across physical and online stores nationwide.
Mobile Fitness Truck Tour
Happening from November to December with stops across Klang Valley where Malaysians can try challenges at The Strongest Mobile Fitness Corner.
Gym Activations
Head to these five participating Fitness First and Celebrity Fitness outlets to grab 100PLUS PRO from vending machines and take the Unlock Your 100 challenges:
– Fitness First Avenue K
– Fitness First Empire Subang
– Celebrity Fitness Nu Sentral
– Celebrity Fitness 1 Utama
– Celebrity Fitness Lotus Kepong
If you’ve been looking for a hydration boost that fits your active routine, 100PLUS PRO Malaysia is stepping up with a collab that feels fresh, fun and very Asia. With Netflix Physical Asia raising the competition spirit and 100PLUS powering Malaysians on ground, the campaign is all about unlocking your strongest self.
Stay updated via @my100plus and join the challenges happening now.